As seen on Shark Tank, our InstaFire™ Fire Starter is the outdoorsman's dream fire starter. It will be your go-to fire starting tool in almost any condition. It's also very lightweight. Whether you are starting a fire while backpacking, hunting, snowmobiling, hiking, camping, in your fireplace or fire pit, InstaFire is the quickest, safest, and easiest way to start a fire. It's safe for your emergency preparedness plan, and it's even safe to store near food.